Impact of Strategic Advertising Policy on Organizational Performance: The Role of Advertising in Shaping Consumer Behavior. Journal of Advances and Scholarly Researches in Allied Education, [S. l.], v. 14, n. 2, p. 742–749, 2018. Disponível em: https://ignited.in/index.php/jasrae/article/view/7295.. Acesso em: 9 jul. 2025.