A Study of Customer Relationship Management (CRM) Practices in the Insurance Sector in India: The Impact of CRM Practices and Technology Integration on Persistency of Policies in the Indian Insurance Sector. Journal of Advances and Scholarly Researches in Allied Education, [S. l.], v. 14, n. 2, p. 1499–1504, 2018. Disponível em: https://ignited.in/index.php/jasrae/article/view/7416.. Acesso em: 3 aug. 2025.