“Role of Advertisement for Brand Section in Fast Moving Consumer Goods Industry towards Consumer Buying Behavior: Investigating the Impact of Advertisement on Consumer Buying Behavior in the Fast Moving Consumer Goods Industry”, JASRAE, vol. 15, no. 7, pp. 290–296, Sept. 2018, Accessed: Feb. 19, 2026. [Online]. Available: https://ignited.in/index.php/jasrae/article/view/8692