A Study of Marketing Strategies in the Pharma Industry
Exploring Marketing Strategies and Impact on the Pharma Industry
Keywords:
marketing strategies, pharma industry, global healthcare, innovative medicines, patient outcomes, healthcare professionals, patients, stakeholders, brand awareness, market penetration, business performance, pharmaceutical industry, growth of the pharmaceutical market, Indian pharma sector, laws and regulations, Indian pharmaceuticalsAbstract
The pharmaceutical industry plays a critical role in global healthcare by developing anddelivering innovative medicines to improve patient outcomes. To effectively reach healthcareprofessionals, patients, and other stakeholders, pharmaceutical companies employ various marketingstrategies. This study aims to explore and analyze the marketing strategies employed by the pharmaindustry and their impact on brand awareness, market penetration, and overall business performance.And the study in which discussed about Pharmaceutical Industry, Strategies Of PharmaceuticalIndustry, Factors Contributing to the Growth of the Pharmaceutical Market, Key Characteristics of theIndian Pharma Sector,Laws and Regulations Governing Indian PharmaceuticalsPublished
2019-10-01
How to Cite
[1]
“A Study of Marketing Strategies in the Pharma Industry: Exploring Marketing Strategies and Impact on the Pharma Industry”, JASRAE, vol. 16, no. 10, pp. 154–158, Oct. 2019, Accessed: Sep. 20, 2024. [Online]. Available: https://ignited.in/index.php/jasrae/article/view/12532
Issue
Section
Articles
How to Cite
[1]
“A Study of Marketing Strategies in the Pharma Industry: Exploring Marketing Strategies and Impact on the Pharma Industry”, JASRAE, vol. 16, no. 10, pp. 154–158, Oct. 2019, Accessed: Sep. 20, 2024. [Online]. Available: https://ignited.in/index.php/jasrae/article/view/12532