A Study on Ethics In Advertising and Self Control

Exploring the Impact of Advertising on Consumer Behavior

Authors

  • Dr. Major Singh Author

Keywords:

ethics, advertising, self control, mass communication, information, buyers, products, company's profits, ideas, target audience

Abstract

Advertising is explained as mass communication ofinformation intended to persuade buyers to buy products and with a view tomaximizing a company’s profits. Communication achieves the purpose of gettingone’s ideas across to the other party. But, more important purpose ofcommunication is to draw the desired response from the target audience.

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Published

2013-01-01

Issue

Vol. 5 No. 9 (2013): Journal of Advances and Scholarly Researches in Allied Education (JASRAE)

Section

Articles

How to Cite

[1]
“A Study on Ethics In Advertising and Self Control: Exploring the Impact of Advertising on Consumer Behavior”, JASRAE, vol. 5, no. 9, pp. 0–0, Jan. 2013, Accessed: Mar. 12, 2026. [Online]. Available: https://ignited.in/index.php/jasrae/article/view/4733