Impact of Advertising on Buyers Purchase Decision

Evaluating the Influence of Advertising on Consumer Decision-Making

Authors

  • Sunita Rani Research Scholar Author

Keywords:

advertising, buyers, purchase decision, organization, awareness, demographics, psychographics, media habits, sales

Abstract

Advertising has turned out to be extremely imperative for each organization in the present period. Ad includes basic comprehension, mindfulness, statistic and psychographics profile, media propensities and level of mindfulness with a definitive objective to support the offers of the organization. This research paper analyzed the impact of advertising on buyers purchase decision.

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Published

2014-10-01

How to Cite

[1]
“Impact of Advertising on Buyers Purchase Decision: Evaluating the Influence of Advertising on Consumer Decision-Making”, JASRAE, vol. 8, no. 16, pp. 0–0, Oct. 2014, Accessed: Jan. 12, 2026. [Online]. Available: https://ignited.in/index.php/jasrae/article/view/5476