A Comparative Research Upon Perspective and Behavior of Non-Urban Buyers Towards Branded Fmcg Goods: Exploring the Untapped Potential of Rural Indian Market and Customer Behavior towards Branded FMCG Goods. Journal of Advances and Scholarly Researches in Allied Education, [S. l.], v. 6, n. 12, p. 0–0, 2013. Disponível em: https://ignited.in/index.php/jasrae/article/view/5067.. Acesso em: 17 jun. 2025.