The Influence of new media on Political Communication

Exploring the Impact of New Media on Political Communication in Developing Economies

Authors

  • Nabendu Bhattacharjee
  • Dr. Rajesh Kumar Sharma

Keywords:

new media, political communication, voter awareness techniques, media enterprises, network partners, developing economies, political parties, 2014 Indian legislative elections, political management, social media platforms, data filtering

Abstract

The voter awareness techniques, new media and media enterprises that influence politicalparties in developing economies through their network partners are explored. As a rule, politicians indeveloping countries play a bigger role than those in the more industrialized western nations. A newmedia campaign was used to affect four major characteristics of the vote bank strategy in the 2014 Indianlegislative elections by analyzing how political management issues were managed and controlled by newmedia collaborators. A political institution must constantly monitor, evaluate, synthesize, and displaypolitical information gathered through social media, Social media platforms to examine as well as anenormous amount of data to filter through

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Published

2022-01-01

How to Cite

[1]
“The Influence of new media on Political Communication: Exploring the Impact of New Media on Political Communication in Developing Economies”, JASRAE, vol. 19, no. 1, pp. 379–383, Jan. 2022, Accessed: Jul. 03, 2024. [Online]. Available: https://ignited.in/jasrae/article/view/13739

How to Cite

[1]
“The Influence of new media on Political Communication: Exploring the Impact of New Media on Political Communication in Developing Economies”, JASRAE, vol. 19, no. 1, pp. 379–383, Jan. 2022, Accessed: Jul. 03, 2024. [Online]. Available: https://ignited.in/jasrae/article/view/13739